Facebook Expands Its Definition Of Small Business Pages, Says It Now Has 25M Of Them

Small business pages in Facebook


Facebook is tweaking the way it counts up the small and medium businesses that have a presence on the social network.

Why the change? Well, it increases the count. Dan Levy, who leads Facebook’s small and medium business team, told me there are now 25 million Facebook Pages for SMBs, and 1 million of those businesses are active advertisers.

This may seem like an arcane tweak, and, well, it kind of is, but it’s worth noting as we track this side of Facebook advertising, since it could potentially become a big part of the company’s bottom line. In addition, Facebook likes to frame a lot of its ad-related changes in terms of how they might help small businesses (and not just giant advertisers), so it’s good to be reminded that those businesses really do exist and really are active on the site.

Back in April, Facebook said there were 15…

View original post 234 more words


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: